David Meerman Scotts marketing bible has become a modern day business classic. This is the book every ambitious, forward-thinking, progressive marketer or publicist has at the front of their shelf. Business communication has changed over the recent years. Creative ad copy is no longer enough. The New Rules of Marketing and PR has brought thousands [...]
Archive for November, 2011
The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers … & PR: How to Use Social Media, Blogs,)
November 24th, 2011 
admin Inbound Marketing: Get Found Using Google, Social Media, and Blogs (New Rules Social Media Series)
November 16th, 2011 admin Stop pushing your message out and start pulling your customers in Traditional “outbound” marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now increasingly turning to Google, social media, and blogs to [...]
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition
November 10th, 2011 admin A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who [...]
Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media
November 5th, 2011 admin Profit Big from Social Media: Strategies and Solutions That Work! Using new social media marketing techniques, you can deepen relationships with your most passionate, profitable customers–and create more of them than ever before! In this 100% practical book, world-renowned expert Li Evans shows exactly how to make the most of social media–in any company, [...]
Posted in Books 
Tags: Engaging, Facebook, Marketing, Media, Other, Social, Strategies, Twitter 
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